Each cohort is a dated group with a name, a start, a finish and a number of places — and its own purchase link, short link and QR code for your website, newsletter or event. Everyone who joins gets the same start day and the same finish day, whenever they bought.
A cohort has real places. When it fills, it stops selling — and the buyer is warmly pointed at the next one. Scarcity you never have to fake.
Schedule a group session once and it lands in every member’s app with their own calendar invitation, their own timezone, and the video link on the row.
Group sessions everybody attends — and, if your offer includes them, one-to-one sessions each member books for themselves. Their app shows both, cleanly.
What kills group programmes is the delivery load: the same emails, the same worksheets, the same reminders — over and over, cohort after cohort. Here the programme you designed once carries every member through the same crafted rhythm, personally addressed, on time, in your voice.
Long programmes come alive when members work in threes and fours — practice partners, project teams (sometimes called capstone or breakout teams). Name the teams, give each a purpose, and the platform does the rest:
Each member’s own private space — your logo, their journey. A group programme that feels like a personal one is the group programme that refers.
Worksheets, videos, marked questions, habits and check-ins — released to each member on the right day, with your words in the email.
Everybody signs their own copy of your agreement before anything unlocks. A whole group is a full set of clean, auditable records — not one blurry one.
Selling a group programme to one company for its people? That is team coaching — same craft, plus the administration and reporting corporate buyers require.